Designed with busy professionals in mind, this course provides the freedom to learn independently, but with full support. You will benefit from weekly chat sessions, a dedicated Course Coordinator and an expert Knowledge Officer just an email or phone call away.
You will learn how social media can work for your business and how to promote your brand more effectively online.
Upon completion of this online course you’ll gain the skills to:
This course is ideal for digital marketers, Brand Managers, PR executives or content marketers who want to gain a professional understanding of social media marketing and are looking to increase brand awareness, sales and conversions through social media marketing techniques.
Module 1: Introduction to Social Media
Module 2: Strategy and Planning
Module 3: Implementation: Content (delivered over 2 weeks)
Module 4: Paid Advertising on Social Media (delivered over 2 weeks)
Module 5: Implementation: Community Relationship Management
Module 6: Reporting and Analytics
Module 7: Social Media
Module 8: Optimizing
Technical: Basic knowledge of Internet, Email & Website Surfing
Academic: 10+2 or higher, should be proficient in English
Rs. 8,000/- for one time payment
Rs. 10,000/- in two installments
The course is completely entirely online on the Zoom Conference. The course involves: